Beyoncé and strong women go together like Chanel and tweed or ketchup and chips. So it feels only natural that for her latest Ivy Park collection, the singer-turned-international-role-model select a gang of young women that encapsulate the positive message she has long promoted.
Joining Yara Shahidi, Sophie Koella and Selah Marley, we can exclusively reveal that the new faces joining Bey's gang are Chloe x Halle and American neo-soul singer Sza. The new collection sees fishnet come in oversized shapes and printed in monochrome shades (those who've already bought into the clean aesthetic will be keen to snap up sharpish). The spring/summer 2017 offering has a refined focus on reinvention - think of your favourite sportswear staples given a signature Ivy Park twist with lacing details and androgynous cuts.
Here, we talk to the music-making, megababe teen siblings, Chloe x Halle to chat empowering young women, what it's like to have Beyoncé as a role model and the best thing about having a sister:
Beyoncé has personally chosen you to front this campaign together - what does that mean to you that she continues to choose to work with you both?
Chloe: "Well, first and foremost we just love Beyoncé. We have always been such incredible fans of hers since we were young. So even though now we have a personal relationship, we still pinch ourselves whenever we get to collaborate with her because she is the best at what she does. We really admire her ability to work and she is so disciplined and has a great business mind. We always learn so much from her and it is always a blessing. It feels like a dream."
When it came to creating the imagery - how much input did you two have?
Halle: "We definitely had input with our personal styles. For me, I really really love comfortable clothes and sweatshirts. So, Ivy Park makes me so happy and it made sense that I wear the sweatshirts a lot of the time. The clothes are literally so comfortable. It feels like you’re walking around in your pyjamas, but they’re still fashionable."
Chloe: "We had so much fun on set and the day before we got to go and pick out what we wanted to wear which felt was our style, individually and as a group. When we filmed it, it was fun, effortless and we just got to be ourselves. We were so happy that we got to put ourselves into this context. Plus, the clothes are literally so comfortable."
Beyoncé has gone from being a popstar to an icon of female empowerment - why do you think that is?
Halle: "I think it’s because of her message and the way she carries herself is so regal. As a woman, you look up to her and you’re like ‘Wow. I want to be this’ because she inspires me. She makes me feel good in my skin because I see her walking with her confidence and that is what it so wonderful about her."
There is so much conversation about the young women of the world being woke and in charge - how important is it that those in the public eye syndicate these ideas?
I believe it is so important, because being young women ourselves in order to feel inspired to really let our inner selves shine, there are people that we look up to – like Beyoncé – who enable us to be true and to shine our light. So, I believe it’s so important for my sister and I to do that so girls feel like they’re important and their ideas are valid and that they do not need to fear and hide who they really are. Women rule the world when we all come together and when we reach our highest potential that’s when we see the biggest change.British Girls Are Skipping School Because Of Their Periods
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What’s the greatest lesson that Beyoncé and her body of work have taught you?
Halle: "Personally, when I’m sitting with her and then playing our music for her and her encouraging us to be free with our minds, that is what has really inspired us, hearing those words from her telling us to continue growing on our path because it is the right one. We make the type of music that is not the average, it is a bit different and has a unique sound and her telling us to continue doing that and not being afraid to have these new ideas was so encouraging to us because we really needed to hear that. We’re young girls in the music industry and only want to make great, outstanding, powerful music."
Chloe: "We had the honour to go on tour with her this summer for Formation and one of the greatest lessons I took from seeing her work so hard every night was that to always give 1,000 per cent every time. No matter what you’re doing, no matter If we’re performing in front of five people or 10,000 people. It’s important to always give the same intensity and energy because it’s all about consistency and that’s what makes you a legend – just like Beyoncé has become."
What’s your most played Beyoncé song?
Chloe: "This is a hard question. We play the whole Beyoncé catalogue, but one of our favourites is Confessions by Destiny’s Child. We love that song. Recently, off Lemonade, it’s All Night and we also love No Angel from her self-titled album – that was really amazing."
You recently took to the catwalk - how does walking in a show compare to performing?
Chloe: "We just view the catwalk as another stage. There were lights, and the production – it felt like another performance but the difference is that we just walked on and walked off instead of having our minds filled with the lyrics to each song.
What’s the best thing about being a sister?
Chloe: "The best thing about having a sister and working so closely with her is that you get to be honest with each other and I’m so happy that we are so close because there are really no restrictions with our honesty. We can be totally cool if we don’t like something and we’ll then move on. You can’t really do that with new people you’ve just met because you might be intimidating. Also, the influence that you get from each other. My sister is my role model and she inspires me every day and seeing her grow and turn into an even more beautiful flower makes me want to grow too."
What advice would you give to anyone soon to become a sister?
Chloe: "Just have fun, love your siblings as much as possible, tell them you love them everyday and just be as goofy as possible. We also have a little brother who is 11, and Halle and I baby him, we wrestle him and have lots of fun."
Your relationship with the fashion industry is growing stronger and stronger, can you talk about how the work you do in fashion impacts your music?
Chloe: "With fashion, my sister and I just love to wear pieces that make us feel brilliant. It is so exciting when the fashion world responds so positively to what we wear and we think that is so cool. We are just musicians who like to wear cool clothes and we’re so happy that these two worlds get to go hand in hand with each other. Like in music videos we get to wear really cool pieces and make an artistic statement through fashion. Maybe one day we will have our music at a fashion show and it can set the mood for these beautiful models walking."
Who would you love to hear is a fan of your music?
Chloe: "Well I know who I’d choose, I’m a big fan of Lenny Kravitz. I just think he is so cool. If he ever knew who we were or even our names I would faint."
Halle: "For me, other than the wonderful Beyoncé, it would have to be Imogen Heap. She is such a force to be reckoned with and is so powerful in her artistry and experimentation. It would be such an honour even if she listened to a song and appreciated it."
What’s the secret to nailing sister-sister style?
Halle: "I definitely think that the key to that is keeping your individuality, keeping those pieces and moments that make you feel like you but also having a similar taste to your sister. It only ever really falls into place when we choose exactly what we want to wear."
Chloe: "We just are our inner selves when it comes to clothes. It’s so easy and not even forced because we are in such sync, bu we do have our own minds. It’s so easy to work together to pick what we like and it is always really fun."
What’s the biggest difference between your personal styles?
Halle: "I am much more into the flowy bohemian style. That’s for me!"
Chloe: "Sometimes I really like to be preppy, then to be edgy but I always love clothes that hug my body. I feel confident and strong. My sister and I both love going flea market shopping. I find my best ripped jeans there, my favourite chokers there."