Starting April 25, the Beauty superstore will carry a brand unlike anything else it offers: Pretty Vulgar. The entire collection — which features your everyday essentials like blush, lipstick, mascara, and more — is a total paradox. It's pretty, but edgy; simple, but bold; and modern, but retro. The vintage packaging feels like striking gold at a flea market, and each product is affordable, too.
Click ahead to check out some of our favorites from the Pretty Vulgar collection. Just make sure you're ready for a trip down memory lane.