What is a lash lift?
It's an alternative to lash extensions and falsies for a curled lash effect. While some lash lifts use perm and ammonia solutions, YUMILashes is a keratin treatment that enhances your natural lashes by lifting the hairs for a curled effect. US-based master educator for the brand Elysee Zhadikpur says while healthy, thick lashes will show the best results, everyone is a candidate. She also teases that an updated version of the treatment called YUMI 2.0 is coming soon and will feature an advanced new formula.
Can you customize the shape and lift?
The treatment has three shield size options, and the lash tech will evaluate your hair length and eye shape for the look that will best suit you.
How should you prepare?
Refrain from using waterproof mascara and an eyelash curler three days prior to your appointment to ensure the lashes are relaxed and dry to increase the chance of getting a good lash lift.
How long does the process take?
The intricate process takes about an hour, start to finish. If you also get a lash tint, it takes an hour and 15 minutes.
Is there any downtime?
Following the treatment, it is advised that you refrain from getting the lashes wet for 48 hours for the best results. During that time the formula is still active and your lift effect is still developing on the lashes.
How long do the results last and what is the upkeep?
The lash lift can potentially last 8 to 12 weeks. Elysee says you’ll see really nice results for the first four weeks. The average person sheds 4-5 lashes a day, so at five weeks 30 to 40 percent of those lashes will have been shed with new ones growing in their place. Because the new hairs growing in are untreated and straighter, YUMILashes created a keratin mascara, which you can purchase from the lash specialist during your appointment, to even out the look of the blended lashes while they transition.
How far apart should you space your appointments?
Because the process works best on healthy virgin lashes, YUMILashes specialists will only work on repeat clients every 8 weeks to allow the old lashes proper time to shed.
How much does it cost?
YUMILashes costs $150 per treatment. Other, cheaper lash lifts might use perms and ammonia on the lashes, which Elysee warns could cause lash breakage at the very least. If you’ve found a brand that isn’t YUMILashes, do your research to ensure the formula is a safe and reliable option.
Where can you get it done?
If you don’t live in LA and can’t pay Elysee a visit, go to Yumilashesusa.com for a directory that will connect you with one of the trained technicians within 25 miles of your address.
I naturally have long, black eyelashes, but they're also stick straight. So, pretty much since I started wearing makeup, I've relied on a good eyelash curler and mascara to give myself the Kar-lash-ian look. Lots of my friends get lash extensions, and although they look amazing, I've never seriously considered trying it. In my opinion, they don't last long enough for how much they can cost (in NYC they're about $170 for a full set and $95 for touch-ups every three weeks). Plus, I've heard you can get scary infections if you try to cheap out on the treatment, so I long ago decided that my natural lashes were fine enough.
That is, until one day when I was scrolling through Instagram and saw a post by Karrueche Tran on an "eyelash lift" she'd gotten. I had never heard of such a thing and I'm also a big fan of big lashes, so I was immediately intrigued. What was this keratin eyelash lift?! I had to find out.
I did a little more digging and found that the Kardashian's makeup artist Hrush Achemyan also got the treatment done.
Both Karrueche and Hrush credited L.A.-based lash specialist Elysee Zhadikpur for their transformations, so I reached out to Elysee in hopes of trying out the treatment.
As it turned out, Elysee was going to be in New Jersey that following week teaching a class on how to do the lash lift, so she stopped by Cosmopolitan.com to let me try it out for myself. The treatment, which she refers to as the "YUMILashes lash lift," costs $150 and lasts eight to 12 weeks. Honestly, that's all I really needed to hear before I was ready to have my eyes taped up and smeared with lash stuff, but I was also happy to hear her describe the treatment as "a natural way to enhance your natural lashes to create a nice curve and lift."
She was quick to point out that the lash lift is not a perm and doesn't involve any harsh chemicals (no parabens or formaldehyde), but rather it's her ~top secret~ technique she uses when applying keratin to the lashes that makes the results so incredible.
To start the five-step process, which took an hour and a half from start to finish, I lay down on the couch and shut my eyes. Elysee applied pads on my eyelids and under my eyes, and then began combing my lashes. The whole experience was pain-free and pretty comfortable. It kind of felt like I was sitting with my lashes clenched between two eyelash curlers for an hour, which I realize does not sound comfortable, but it was.
While she continued to apply YUMILashes products to my eyes, which were still closed, she told me she'd been practicing the treatment on clients for two years. She didn't tell me exactly what she was applying to my lashes - again, it's a ~secret~ - but it felt like my lashes were being combed countless times with a spoolie brush. Apparently, she learned the technique in Switzerland, where it originated in 2008, but she brought it over to L.A. shortly after and it's been slowly catching on ever since. Think of Elysee as the OG lash lift specialist in the country.
When she finished up, she wiped my eyes clean (they had a little black residue around them from the product she applied), and the results were instant.
Photo credit: Ruben Chamorro/Lauren AhnMore
First thought: I had no idea I had so many lashes. They literally looked like they had doubled or tripled in amount and length, even though they were my same old lashes, just curled. People around the office also noticed my lift right away and wondered how they could get it done too. Here's how: Right now Elysee is teaching technicians, who fly in from all around the world to her Beverly Hills studio, Elysee Makeup and Beauty. To find a YumiLashes specialist in your area who can give you the keratin lash lift, visit Yumilashesua.com.
Next, Elysee told me that I wasn't allowed to get my lashes wet for 48 hours following the treatment because the product would continue to develop for two more days. But after that, I'd be free to wear mascara and makeup, and do any lash activity as normal. She also gave me a keratin mascara to apply morning and night to moisturize and condition my lashes and keep them looking all luscious-like.
Photo credit: Ruben Chamorro/Lauren AhnMore
It's been almost a week since I got it done, and my lashes are still just as long and voluminous as they were immediately after my treatment. I'm eager to see how they change over the next few months, but I'm already so impressed by the process that I would probably pay $150 to get it done again, even if it didn't last the full three months. Because waking up like this, aka with my lashes done - and still natural-looking - is totally worth it to me.
Photo credit: Courtesy of Elysee ZhadikpurMore
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